5 Ways AI is Transforming Digital Marketing in 2023

We’re entering the smart marketing era and we couldn’t be more excited. It’s the generation where marketers are using artificially intelligent (AI) tools to make their jobs just a little bit easier.  AI is no longer just for big corporations with big budgets. It’s now available to us all, and its accessibility means marketers can […]

Causal AI is Trending

Artificial Intelligence and machine learning have made it possible for organizations around the world to improve processes and optimize efficiency. However, it has growing limitations with its ability to differentiate correlation and causation.  That means we think we’re being data-driven, but we’re actually jumping to the wrong conclusions. The impact of this can be comical […]