In months, COVID-19 has changed the way consumers live, work, and shop. Let’s look at what analytics has revealed about new customer behavior.
Tag Archives: Customer Analytics
Why Now’s the Best Time to Invest in Customer Journey Analytics
Customer experience is a business imperative today. In difficult times, customers are more uncertain and fickler than ever. To keep your customers engaged, you need to make every touchpoint relevant, consistent, and convenient. Data and customer journey analytics enables personalization throughout the buying experience. To make it work, you must unlock insights from data and […]